Countdown’s ever-evolving design concept aims to evoke the intensity and richness of a fresh food market. WMZA architects and the Interiors team have helped drive the design direction for over 10 years. This involves setting design standards for nationwide rollouts, from greenfield sites to refurbishments. As well as reinventing concepts for Countdown’s existing fresh food offerings, we have been instrumental in designing new departments as the company’s offers have expanded to include in-store pharmacies, sushi kiosks and cafes.